WE ARE ALL OUR OWN STORIES
Aur is an ode to slow fashion — rooted in breathable fabrics, muted hues, and minimal detail.
A brand made to last, live, and move with you.
WE ARE ALL OUR OWN STORIES
Aur is an ode to slow fashion — rooted in breathable fabrics, muted hues, and minimal detail.
A brand made to last, live, and move with you.
SHOP BY COLLECTION
INDIGO
Indigo is more than a color -
it is a pulse.
A quiet rhythm running through memory, craft, and culture. The same blue that fueled the Indigo movement, now reshaped into silhouettes that feel almost weightless.
KNOW YOUR FABRICS
Every fabric has a story. Discover the threads behind every weave.
Cold outside? No problem. Our year-round pieces are made to be layered.
Use our pieces as your base and top them with coats, knits, and winter accessories for effortless cold-weather looks.
Elevate your winter wardrobe!
FOLLOW OUR INSTAGRAM